The new tradition of Diamond Wedding Bands Men
Men's Diamond wedding rings are actually a recent concept, until 1950, the majority of wedding couples in the Western world had gold or plain silver ribbon (in some cases, even brass or bronze). Debe – a diamond company which was founded more than 125 years ago – has largely been the engine of the new tradition of diamond wedding rings and diamond wedding set with a number of other stones, and the idea of engagement rings diamond. The idea of diamonds for menfaiths was part of a marketing campaign, which proved to be one of the most successful in history.
In the beginning
150 years ago, diamond wedding bands men do not exist – in fact, men usually do not wear wedding rings of any kind. The women almost always did, was a reflection of the status of women in Victorian times, with property as a companion. It 'was the American jewelry industry, which began marketing the double wedding ring set in the late 19Century. But before 1930 was only about 15% of all marriages "double ring".
It 'was an advertising executive working debe in 1950 with the immortal words "A diamond is forever created" – to start a marketing campaign that transformed the institution of marriage. Within a few years, diamond wedding sets the standard. This is a common, not only the bride, the groom, but a diamond wedding band to wear.
Diamond Rings Child
The idea ofengagement ring dates back to the Fourth Lateran Council had almost 800 years ago. The first engagement rings were plain bands of metal – gold, silver, bronze or iron, depending on their social status and economic class. Even if he shared the little gems to set this engagement rings, the first use of a ring like diamond engagement rings today date from 1477 when the Archduke of Austria marries duchess Mary of Burgundy.
The concept of diamond menwedding bands are also due to efforts to promote engagement rings. Earlier this century, the U.S. jewelry industry has tried to create a "historical precedent" from a few hundred years ago, when a male engagement rings to get informed. In fact, never existed such a precedent, but the idea behind this approach was subsequently used successfully to increase the market for men's diamond bands wedding.
Today jewelry is even more aggressive in hismarketing strategies, but diamond engagement rings, couples are now encouraged to wear "promise rings" commitment and "eternity ring", who later married.
April 5, 2010
Posted in: Mens Gold Bracelet Articles
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